Premium Shortcodes

Mobivate offers premium shortcodes to enable the sending and receiving of premium sms messages. Shortcodes are 3-8 digit telephone numbers provisioned by the mobile phone networks and connected to their billing platforms. Each shortcode is provisioned with a billing tariff, which is the price a consumer will pay each time they send or receive a sms to/from the shortcode.

Find out more...

Please enter your E-mail address and one of our mobile billing specialists will get in touch shortly.

Why Use Premium Shortcodes?

Short & Easy

Short and easy to remember

Memorable

More memorable than long phone numbers

Quick Call to Action

Quick, easy and immediate call to action for advertisers

Lead Generation

Measurable for lead generation

easy to assesS ROI

Easy to assess ROI on advertising spend

save consumers number

Instantly capture consumer’s mobile phone number

Requesting a consumer to send a sms to a shortcode is a widely used call to action. Shortcodes are used on TV, radio, print, outdoor media, on pack promotions and at point of sale usually for sms voting, premium rate sms, mobile content download (music/mobile games), sms charity donations, sms competitions.

How do premium shortcodes and premium sms relate?

An advertiser will advertise a call to action using a premium shortcode and a keyword relating thereto. i.e. to enter into the competition sms WIN to 12345 (each sms entry costs £1).

A consumer will respond to the advertisement by sending WIN to 12345 and by doing so will be charged £1 on their mobile phone bill or deducted from their prepaid balance.

MO or MT billing?

A shortcode used for premium sms may either bill on a mobile originating (MO) or mobile terminating basis (MT).

MO billing is the term used to bill when a sms message is sent to a shortcode.

MT billing is the term used to bill when a sms message is received from a shortcode.

Where does Mobivate offer Premium Shortcodes?

Premium Shortcodes in Australia
MO and MT Billing
Premium Shortcodes in Canada
MO and MT Billing
Premium Shortcodes in Ghana
MO and MT Billing, MTN via SDP
Premium Shortcodes in Kenya
MO and MT Billing via SDP
Premium Shortcodes in New Zealand
MO and MT Billing
Premium Shortcodes in Nigeria
DCB
Premium Shortcodes in South Africa
MO and MT Billing, OBS
Premium Shortcodes in United Kingdom
MO and MT Billing, DCB
Premium Shortcodes in Zimbabwe
OBS

We will contact you today

Please enter your email address and one of our mobile billing specialists will get in touch today.