What if a single marketing technique could help you build customer relationships like never before? SMS marketing is one of the single best ways to boost customer relationships - but the key to doing so involves mastering how to effectively send bulk SMS messages.
Wondering how to send these messages in the most effective way? Keep reading to discover how to do so while building customer relationships!
If you want to build customer relationships when you send bulk SMS messages, it's important to prioritize certain customers. Specifically, you should use SMS marketing to appeal to your most loyal customers.
By now, you should have an idea of who your most loyal customers are. At this point, your best move is to target these customers for things like personalized messages and special offers.
By targeting your best customers for specific SMS campaigns, you can take customer conversions to the next level. And keep in mind that messages that welcome loyal customers will have an 82% open rate!
Send Those Reminders
If you want customers to make appointments and understand important time-sensitive messages, the solution is simple. You're going to need to send them reminders!
On the most basic level, this may include sending customers reminders of appointments at least 24 hours in advance. This reduces the chance that customers will miss an important meeting.
It also helps to send reminders about important deals. For example, a restaurant offering an early bird appetizer special will see a lot more traffic if it texts users about an hour before the event starts.
Some businesses are hesitant to discover the benefits of bulk SMS messages because they think email will do the trick. But here's the truth: customers are far likelier to check their text messages than check their email. Furthermore, text is the ideal way to send quick updates to customers. If you have a new product in stock or a new deal goes live, it's a good idea to message your customers about this right away.
It builds customer loyalty when you keep them in the loop about different updates. And when it comes to time-sensitive info like sudden sales, this is a perfect way to get customers in the door!
Automate Wherever You Can
When it comes to tips to help you send bulk SMS messages, we don't have to reinvent the wheel. For example, one of the best things you can do for your SMS marketing campaign is to use automation whenever possible. For example, you can automate those schedule reminders for particular customers. And you can automate time-sensitive reminders about deals and sales that customers need to know.
Such automation makes sure that everyone gets the message (quite literally). And it also means that even the smallest office can get the biggest boost from SMS marketing!
Send Bulk SMS Messages: Your Next Move
Now you know our top tips to effectively send bulk SMS messages. But what if you could get a helping hand when it comes to SMS marketing? Here at Mobivate, we specialize in bulk SMS marketing and so much more. To see what we can do for you, just contact us today!